Ken Little Updated July 05, Online stock trading sites offer investors access to a variety of tools, research, and services once available only through full-service sites for trading accounts. There are many online stock trading sites to choose from, but narrowing the field may seem time-consuming and overwhelming.
These 10 top-rated online stock trading sites continually show up on just about every list of the best. Ultimately, your choice is a personal one based on your investment style and what is most important to you.
For example, if you're an infrequent trader, pay attention to fees for inactivity.
If advice is a priority, check how a site dispenses it and if it affects trading costs. Not every online stock trading site on this list will work for you because some are stronger in one area, while weaker in another.
Many of the sites will let you open a demo account to get a real feel for the customer experience. It offers its own research and clients can work with an investment adviser or Schwab will manage the account for you. The company has absorbed several other brokerage firms and is now a significant player in the online stock trading market.
Like its competitors, active traders get lower rates on their trades. Fidelity Fidelity shows up at the top or near the top of almost every ranking of online stock trading brokers. It is not the least expensive, but top most lists in customer satisfaction.
Fidelity is known for its research and investors can talk to advisers face-to-face at one of the many Fidelity investment centers.