Rich dad recommends a book on trading, ‘Rich Dad’ Robert Kiyosaki says every entrepreneur should read this book

The two very attractive hosts, one male and one female, smiled toothy grins and said, "This morning we have our network's investment expert in the studio to give us her financial advice for the start of the year. I hope everyone follows it. Once again, they smile to the camera and thank the financial expert for her advice and for appearing on the program.

‘Rich Dad’ Robert Kiyosaki says every entrepreneur should read this book

And they cut to a commercial. A commercial for a mutual fund company. Over the next few years, all the way throughthis same TV program invited the same financial expert on the program and each time the advice was exactly the same: "Work hard, save money, get out of debt, invest for the long term, and diversify.

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If they had rich dad recommends a book on trading rerun the January show, the effect would have been largely the same -- same advice, same smiles So not only did those investors lose money from the stock market crash, they failed to make a lot of money in the financial boom in real estate and commodities.

That is the price of bad advice. In upcoming columns, I'll explain in detail why the standard financial advice of "work hard, save money, get out of debt, invest for the fin list for binary options term, and diversify" is bad financial advice because it's obsolete. The world has changed.

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The advice hasn't. The superintendent of education is my real dad, the man I call my poor dad. My rich dad is my best friend's father. The reason the book was self-published was because the major publishing houses rejected it.

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  • Two books ‘Rich Dad’ author Robert Kiyosaki says you should read (besides his) - MarketWatch

No one thought it would sell. The book has been published in over 44 languages and has sold nearly 23 million copies.

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One of the reasons for the book's popularity is because it explains why the rich are getting richer and why millions of others are following risky and obsolete financial advice -- advice such as save money, invest for the long term, and diversify.

Another reason for the book's popularity is because many of those who followed my rich dad's advice became very rich during the same period of time when millions of people were losing trillions of dollars in the stock market.

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  • ‘Rich Dad’ Robert Kiyosaki says every entrepreneur should read this book - MarketWatch

So, I am honored to have been asked by Yahoo! Finance to write this column. For those of you who are familiar with my work, thank you and welcome.

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For those of you who are not, I think you'll find this column different, a divergence from the standard financial car wash. If you're looking for new ideas about the world of money, business, and investing then I believe this column will provide it. The information may not be comforting or popular, but it will be factual and come from real life experience.

Also, this column is not about advice. What I invest in, while not risky for me, may be too risky for most people.

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Also, I have no investments to sell you. Although I have founded gold, oil, silver, publishing, manufacturing, and real estate companies, I am not writing to sell you shares in any of them.

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If I have anything to sell, it would be financial education products -- products that are created to support your financial education. The reason I write is to enlighten, to open eyes, to entertain, and, most importantly, to educate those who are looking for new ideas about money -- even if unpopular. There are more opportunities to become rich today than ever before, but you may not get rich if you follow the obsolete advice of "work hard, save money, get out of debt, invest for the long term, and diversify.

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Under no circumstances does the information in this content represent a recommendation to buy, sell or hold any security. The views and opinions expressed in an article or column are the author's own and not necessarily those of Yahoo!